BUSINESS DEVELOPMENT REPRESENTATIVE

Organization: Universal Biotechnology Private Limited

Open for Location: New Delhi

Position Summary:

The Business Development Representative will be responsible for identifying prospective customers, initiating business conversations, qualifying enquiries, and generating opportunities for the sales team.

The role requires strong communication skills, consistent follow-up, and the ability to understand customer requirements and connect them with relevant products, services, and technical specialists.

Primary Responsibilities:

• Identify potential customers across research institutes, universities, biotechnology companies, pharmaceutical companies, diagnostic laboratories, and other relevant organizations.
• Research prospective accounts, key contacts, research areas, and purchasing requirements through company websites, professional networks, and other approved sources.
• Initiate contact with prospective customers through telephone calls, professional emails, LinkedIn, and other approved communication channels.
• Introduce the company’s products, services, and partner brands clearly and professionally.
• Understand customer requirements, application areas, purchase timelines, and decision-making processes to qualify business opportunities.
• Generate qualified leads and schedule meetings, technical discussions, or product demonstrations with the relevant sales or product team.
• Respond promptly to incoming enquiries received through the website, marketing campaigns, social media, exhibitions, and other channels.
• Coordinate with sales representatives and product specialists to ensure timely handling of qualified enquiries.
• Maintain regular follow-up with prospective customers and reconnect with inactive accounts to identify fresh requirements.
• Support the circulation of approved product information, catalogues, promotional offers, and webinar or event invitations.
• Record customer interactions, requirements, follow-up dates, and opportunity status accurately in the CRM or designated tracking system.
• Maintain an updated database of prospective customers and relevant business contacts.
• Coordinate with the sales team on quotation follow-ups and customer feedback, as assigned.
• Monitor market developments, competitor activity, and emerging customer needs; share relevant findings with the reporting manager.
• Prepare regular reports on outreach activities, qualified leads, meetings scheduled, and opportunity progress.
• Work towards agreed activity and lead-generation targets while maintaining the quality of customer interactions.
• Maintain confidentiality of customer information, pricing, business plans, and company records.

Qualifications

• Graduate in Biotechnology, Life Sciences, Microbiology, Biochemistry, Business Administration, Marketing, or a related discipline.
• 1–3 years of experience in business development, lead generation, inside sales, customer acquisition, or a similar role.
• Relevant training in sales, business development, or CRM systems will be an advantage.

Other Requirements

Preferred Background

• Experience in biotechnology, life sciences, laboratory products, research consumables, healthcare, or B2B sales.
• Exposure to identifying and engaging researchers, scientists, laboratory managers, procurement teams, and institutional customers.
• Familiarity with products such as antibodies, ELISA kits, assay kits, cell culture products, molecular biology reagents, and laboratory equipment.
• Practical experience in telephone outreach, email prospecting, lead qualification, and appointment scheduling.

Other Requirements

• Good written and verbal communication skills in English and Hindi.
• Strong interpersonal skills and confidence in initiating professional conversations.
• Ability to listen carefully, ask relevant questions, and document customer requirements accurately.
• Working knowledge of MS Excel, Google Sheets, professional email communication, and CRM systems.
• Strong organisational skills and a disciplined approach to follow-ups.
• Ability to handle objections professionally and maintain a positive approach.
• Willingness to learn about scientific products and coordinate with technical teams.
• Ability to work independently and collaborate with sales, marketing, and product teams.
• Willingness to attend customer meetings, exhibitions, and business events when required.

Job Function: Business Development | Lead Generation | Customer Outreach | Lead Qualification | Appointment Scheduling | CRM Management | Sales Coordination

Schedule: Full-Time | Monday to Saturday | 09:30 AM – 6:30 PM